You don’t need a Master’s Degree in English to convey your brand message or publish a social media post. It’s true that most online conversations are informal, but that doesn’t mean you shouldn’t heed the rules of grammar.  Nothing will tarnish your professional image faster than a misspelled word or misplaced quotation mark.

So far we’ve summarized these so-called secrets from Twitter and Facebook. Now we’ll take a closer look at tips as outlined by LinkedIn, the business-oriented social network.

We’ll take a look at some of what Facebook’s guru had to say about best practices when it comes to building your brand a la Zuckerberg.

While The Secrets Behind Social Media Today webinar was widely popular, (self-proclaimed as the world's largest webinar) it was more of a rehashing of social media best practices than a huge reveal of the industry's top held secrets.